Front Matter｜Regenic

Copyright Statement #

Rewrite the DNA: How to Build an AI-Native Organization

Regenic: How to Build an AI-Native Organization

Without the written permission of the copyright owner, no unit or individual may copy, adapt, or translate the contents of this book in its entirety in any form, or use it for commercial purposes.

Open citation: You are welcome to quote the book's lines, framework diagrams, and named concepts for non-commercial sharing, teaching, and discussion, provided you credit the title, author, and Regenic.ai. I measure this book by how many people start thinking in these words.

For full reprint, translation, commercial publishing, in-house training, or course partnerships, contact jeson@bioby.ai.

From organizational methods to real products #

These methods have to stand up to real customers, real delivery, and a real P&L. Regenic.ai publishes how to build an AI-native organization. bioby.ai is the first place that takes orders with it every day.

bioby.ai is an AI Agent–driven influencer marketing execution engine. It serves scaled brand go-to-market campaigns, built so influencer spend can scale like performance ads. AI Agents handle search, outreach, negotiation, review, and tracking. The human team owns brief, content, brand safety, and critical delivery judgments. Direct creator access, transparent pricing, flexible payment.

In production, the contactable creator library has passed 8 million, with more than 30 thousand newly contactable creators added daily. Structured real deal prices exceed 200 thousand rows across 80+ markets, reaching about half of China’s top outbound brand KAs.

Currently offering:

Outbound brand influencer marketing: One entry to submit needs, track progress, and receive results; AI Agents run the full chain, experts gate critical nodes, progress stays visible, and pricing is market-anchored. Brand services · Brand workspace
AI Agent full-chain execution: Search → outreach → negotiation → review → tracking; simple tasks fully automated, complex tasks AI-assisted with expert final review.
Real-deal pricing and matching: Structured closed prices as negotiation baselines; historical orders continuously improve brand–creator match quality.
Content control and flexible settlement: Scripts go through AI first, then an expert signs off; smaller budgets can prepaid-trial, while larger brands can settle monthly on their payment cycle.
Low-friction trial and scale: Start from $50 per order, then scale once delivery is proven. Free tool suite

Standards live in the book. Whether they work is whether they enter a company, a product, and every customer delivery. bioby.ai is that test.

Author introduction #

Jeson Li, author of Rewrite the DNA, initiator of Regenic.ai, and founder of bioby.ai.

I did not write this book to add another management theory. These standards already run every day in my own company. The eight-layer organizational standards—mission, belief, behavior, judgment, and ROI greater than 1 for everyone—are the matrix bioby.ai uses, not something invented for the manuscript. How we outsourced execution roles, and in what order a ninety-day assembly runs, are sequences we walked ourselves.

What you are holding is closer to a manual I am still using. It describes the path I have run, not a prescription for every organization. That is why it also includes ten loser cases: practices that look right and fall apart in use. The one thing I can guarantee: there is no standard here that I dare not implement myself. The "What to Do Monday Morning" at the end of each chapter is your entry point. Take it, and test it with your own organization.

The full argument is free on Regenic.ai, and keeps changing as cases, tools, and practice feedback arrive. bioby.ai is the first experimental site.

Before founding bioby.ai, I started several companies and co-founded Diffshop and Eezycollab. bioby.ai has been profitable since its first year, with annual revenue in the tens of millions of yuan, more than 200 brand customers including Alibaba and Baidu, and coverage of about half of China’s top outbound brand KAs. Standards that recur in the book—"ROI greater than 1 for everyone," "freeze acceptance criteria before you invest"—grew inside this kind of company: one that does not burn money, and settles its own books every quarter.

Methodology: regenic.ai · Practice company: bioby.ai · Source and issues: GitHub